Photo: Jessica Weinberg
Every five years, the Conservancy develops a Strategic Plan that identifies specific goals to guide the Conservancy’s work. Its most recent Strategic Plan was adopted in 2013 and updated in June 2015 to include project priorities for Proposition 1 expenditure and to add the goals and objectives of the newly created Santa Ana River Conservancy Program. Based on our assessment of the issues facing the coast and Bay Area, this plan identifies specific goals and numeric objectives for the Conservancy to achieve over the next five years. The purpose of the plan is to help the Conservancy prioritize its work, allocating both its staff resources and funding to projects that achieve its objectives.
The Strategic Plan provides an overall vision and identifying specific metrics to measure the effectiveness of the Conservancy’s work. The plan outlines the Conservancy’s priorities in the context of California’s coastal management program. The plan seeks to communicate to our partners – local governments, state and federal agencies, private landowners, nonprofit conservation organizations, and private conservation funders– and to the general public the future role of the Conservancy in protecting coastal resources.
We are deeply grateful to everyone who participated in the preparation of the Strategic Plan, and to everyone who partners with the Coastal Conservancy to accomplish important work along the California Coast and in the San Francisco Bay Area. Together we have done a great deal for California’s people and wildlife, but we still have much left to do.
Strategic Plan Reports